14-day refund on every file. If it doesn't save you time, one email gets your money back. No forms, no questions.
💳 Card · 🔗 Link · Apple Pay · 💵 Cash App. Instant download after Stripe confirms. The file stays locked until the payment returns.
Free sample
Sable & Co, landing pages
Owen Clarke
Last page, March: $1,600, one page, one round, two weeks.
From 1 October the same shape of page is $2,100. I told him the date before he asked. He asked anyway, on 23 September: keep it at $1,600, cash is tight this quarter.
Sent 24 September:
Owen,
From 1 October, a landing page for Sable is $2,100. That is one page, one round of notes, delivered in two weeks, the same shape as the March page. It does not go lower for a faster start, or for a mention on your site.
You asked to keep $1,600. I can do a shorter page for $1,600: one screen, no second section, one round, delivered in a week. I cannot do the March page for the March price. Tell me which one you want.
If I do not hear a choice by Friday 2 October, I will assume the October page is not happening and leave the week open.
Ruth Keller
I offered a smaller page instead of a discount on the real one. A discount on the same page would have made $2,100 a costume. I named Friday so the cheaper offer could not sit for a month as a maybe, which is how cheap offers become the new rate.
I did not mention what other clients pay. His quarter is not my audience, and someone else's invoice is not an argument.
Adapt: Put the new rate in the first sentence. Let the old rate appear only when you answer their ask. Do not open on the number you are retiring.
Adapt: If you will not do a smaller version, delete the $1,600 page and leave the refusal. Do not invent a cheap job you will resent by Wednesday.
Adapt: For a client who has never asked for less, send only the first paragraph and the date the new rate starts. Cut the rest.
